PONY CANYON INC.
|Type||Sales Agent / Production / Record Label|
|Category||Live-Action, Animation, Music|
|Content||Movie, TV, Home Entertainment|
|Genres||Music (Pops), Music (Idol/Animation/Game), Love・Romance, Suspense, Drama, Documentary, Comedy, Action|
|IP||Comics, Books, Character, Animation, Film, TV, Music, Artists, Games|
Established 1966, the company produced stars steadily while launching a string of hits, including songs for popular TV programs such as “Hirake! Ponkikki”, “Onyanko Club” and “Okaasan to Issho”, as well as hit songs in the fields of Japanese Folk and Popular Music. In 1980, the company expanded into the international repertoire. Entering into contracts with a variety of labels, the company has been making every effort to exploit and foster talented artists overseas.
Focusing on video software at its early stage, the company has also been putting recorded video cassettes on the market since 1970. As the videocassette player spread widely in the early 1980s, the sales of video cassettes and laser discs dramatically increased.
In 1987, PONY and CANYON RECORDS merged to form a new company, PONY CANYON. In 1992, the manufacture department was split off as PONY CANYON ENTERPRISE. PONY CANYON has been playing a leading role in the Fujisankei Communications Group since FUJI TELEVISION NETWORK, INC. became the primary share-holder of the company in 2006. In 2008, it became one of the key company underneath of FUJI MEDIA HOLDINGS.
Currently, the company expand its fields to the development and nurture of varied types of entertainment software including production, manufacture, and sales of diverse packaged software, as well as digital distribution services, licensing and international distribution, focusing on music entertainment, motion picture and home entertainment, animation & live entertainment and book publishing.